researcher at one of our longtime clients moved to a
new city and started a new job on the prospect research
team of a small college. Her previous employer, a major
university with a large endowment, had a huge team of
development professionals and prospect researchers with
unlimited resources. At her new school, she felt overwhelmed
by all of her responsibilities and the lack of resources
available to her and her team.
Having been a frequent user of
Donor Watch in the past, she suggested that they should
purchase Donor Watch to assist with their prospect research
and donor tracking efforts. Some of the veteran team
members were quick to dismiss her suggestion, claiming
that they already knew the few alumni that had publicly
available stock holdings and that they did not see the
need in having a tool that could track them more closely.
Despite their reservations, she
contacted Donor Watch and was setup with a trial account.
Beyond the few alumni that her school was already tracking,
Donor Watch's team of skilled research analysts were
quickly able to identify an additional 35 new alumni
prospects. Despite their significant stock holdings,
the majority of these alumni were not even on the prospect
research team's radar.
Next, Donor Watch helped expand their tracking list
to over 55 alumni and also added an additional large
group of prospects that included influential leaders
in the school's local community. The school is now tracking
over $2.8 billion in prospect assets and credits Donor
Watch's user friendly tools and alerts with helping
it secure millions of dollars in donations.
To see how Donor Watch
can help your nonprofit with its prospect researching
needs and fundraising goals, signup for a Free